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Prevention

Communication and Engagement

Communication and Awareness Raising
Engagement (CE) Strategy

The Board’s CE Strategy was updated during the year
to outline how the Board intended to connect with a Board Website

wider range of agencies and groups across Tees, and 42,000 Page views
improve engagement with marginalised communities. 10,000 Users

16,000 Reached
Key CE Targets 490 New Followers
700 Tweets

100% of Board 900 members of Over 50 local 250,000 100,000
partners linked the public organisations Reached via Board’s Reads of the Board’s
to the Board’s engaged face to supported the radio advert and advert and local
website face at 60 Feb awareness live interviews newspaper articles
events & forums campaign

8,000 Reads of

Board E-Bulletins
and Newsletters
The Annual Communication and Engagement Report
2017-18 can be read here: https://www.tsab.org.uk/
key-information/annual-reports/

………………………………………

Community Engagement
Board Leaflets
The Board developed a new radio advertisement that

was broadcast throughout February 2018 by Smooth 2,000 Distributed in total
Radio across Tees, and Community Voices FM
(CVFM) in central Middlesbrough. CVFM also hosted
four interviews with colleagues from Aapna Services, 1,400 During Feb campaign
The Halo Project, Middlesbrough Borough Council 500 Translated versions
and Cleveland Police.

Impact of the Work

The Board’s CE work is helping to
bring partner agencies together in
significantly improving awareness of

adult safeguarding related

Adult Safeguarding Manager issues across Tees.
from Middlesbrough Borough Council talking
about the reporting of adult abuse

Page Three